Our Journey so Far

It was amazing to be part of Natural Products Expo West this year, I had a chance to introduce our More than Cashews range to the US market. As one of the only African brands showcasing at the largest natural products exhibition in the US, it was great to get all the positive feedback and to showcase the amazing cashews from Tanzania. At the heart of our brand are the farmers and the women that we work with, helping them earn more from their cashews.It seemed to surprise and impress many people that this was a brand born and produced in Africa....

From the root to the fruit…I recently shared a bit about my journey so far with How We Made it in Africa. For the past 6 years I have been working to build an inclusive cashew nut value chain in Tanzania; that sees farmers and their communities earning 1.5-2x what they normally would selling just their raw cashews. I believe the future for value addition in Africa lies in an inclusive community processing model.Our brand is called ‘More than Cashews’, because this idea is about exactly that, it’s about community, hope and Africa.Let’s grow together.Eat nuts. Make change.

We were recently featured in Jahazi Magazine that is available on the Azam Ferry that runs between Dar Es Salaam and Zanzibar. Enjoy the article below.

Click to play video.